The Grid
Social grid direction
The grid is built so the profile reads as one object before anyone reads a caption: amber and shadow, product held close, skin and fabric texture, and type used sparingly. Product posts, mood posts and talent posts alternate so nothing feels like a catalogue.
Brand World
Colour story & campaign concept
Dark amber, deep shadow and warm skin. The concept treats fragrance as memory rather than product — what the wearer is associated with once they leave the room.
The Grid
The Mistarae grid as designed
Amber, shadow and gold — the profile read as one object.
Work with me
temiloluwademoyerinde@gmail.com